Event management company World Trade Fair Ltd. has created a new jewelry show, the September Hong Kong Jewellery Show at Wanchai, to take place from Sept. 23-27 at the Hong Kong Exhibition Centre.

The show aims to introduce innovative exhibition concepts such as a new venue and new ideas, as well as a group of new suppliers such as India`s Moon Diamond and Hong Kong`s Sky Jewellery Inc.

New product will also be exhibited at the show such as Wisecorp Group (HK) Ltd.`s earrings and pendant set in 18-karat white gold and micro-pavé-set diamonds.

Another highlight of the show will be a buyers` reward program dubbed Frequent Buyer Incentive (F.B.i.). This will offer professional buyers mileage points that can be redeemed for free airfare or hotel accommodations for a future trip to Hong Kong. To earn the mileage, buyers must join the program by visiting the September Hong Kong Jewellery Show at Wanchai, and then visit and source from any of the Hong Kong jewelry exhibitions.

The program was created to further promote Hong Kong jewelry exhibitions to the global jewelry market.

For more information about the show and the F.B.i. program, call 852-2365-8119, e-mail sales@januaryshow.com or visit the F.B.i. program`s Web site, Fbimember.hk .