De Beers , ?

:
03 2017 .

De Beers Group , LVMH 50% De Beers Diamond Jewellers (DBDJ), , - (Chaim Even-Zohar) . : , De Beers, . , , De Beers Diamond Jewellers De Beers, . Diamond Intelligence Briefing () De Beers Diamond Jewellers: (De Beers Diamond Jewellers: A Commercial Disaster Getting a Second Chance), - 14 16 (2001-2015 ) : έ , - -, , Bulgari LVMH $6,01 DBDJ .

: $200 , , e ( - 10 1,4% , ), LVMH De Beers, , , . , LVMH, . De Beers, LVMH: , Forevermark, , LVMH. $100 , De Beers Forevermark, , - -. De Beers . 16 , (Bruce Cleaver) .

14 DBDJ $1 454 $532 . : $1,5 $0,5 . , , 1,4% 2015 0,2% - . -, De Beers LVMH , . , DBDJ , DTC DTC (Best Practice Principles), , , De Beers.

, , . LVMH De Beers, 32 De Beers 17 , e (), LVMH - 70 , 3 940 . DBDJ 0,4% LVMH 0,8% . DBDJ ; De Beers . , DB LVMH, , , $1 , , $68,2 , () . , - -. - , , De Beers, , , DB . , . , DBDJ, .

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